{"id":15767,"date":"2026-06-10T12:30:00","date_gmt":"2026-06-10T10:30:00","guid":{"rendered":"https:\/\/www.safecreative.org\/tips\/es\/?p=15767"},"modified":"2026-06-10T08:37:10","modified_gmt":"2026-06-10T06:37:10","slug":"ep-142-el-marketing-en-la-industria-de-la-musica-con-erik-oz","status":"publish","type":"post","link":"https:\/\/www.safecreative.org\/tips\/es\/ep-142-el-marketing-en-la-industria-de-la-musica-con-erik-oz\/","title":{"rendered":"Ep.142 El marketing en la industria de la m\u00fasica con Erik Oz"},"content":{"rendered":"\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4iKfLNleTxtsmLmAX6yev4\/video?utm_source=generator&#038;si=209a9d2f9b1c4fba\" width=\"624\" height=\"351\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<p class=\"wp-block-paragraph\">En este episodio charlamos con Erik Oz, consultor, formador y autor especializado en branding, comunicaci\u00f3n, cultura pop e industria musical. Una conversaci\u00f3n sobre c\u00f3mo se construye una identidad, por qu\u00e9 la est\u00e9tica tambi\u00e9n comunica y de qu\u00e9 manera artistas, marcas y proyectos culturales pueden encontrar una voz propia en un mundo cada vez m\u00e1s condicionado por los algoritmos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, tambi\u00e9n nos presenta su nuevo libro junto a Lorena Mont\u00f3n, Rock&amp;Arte&amp;Est\u00e9tica con el que se hace un repaso a la industria musical de todas las d\u00e9cadas para conocer la evoluci\u00f3n de la industria musical<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Suscr\u00edbete para escuchar el p\u00f3dcast completo en&nbsp;<a href=\"https:\/\/www.ivoox.com\/podcast-procreative_sq_f11548472_1.html\">Ivoox<\/a>&nbsp;y&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/3ZEGmVf8y9oqiF09n7oajP?si=a4a19c6741564696\">Spotify<\/a>.<br>Producci\u00f3n y locuci\u00f3n: Iv\u00e1n Patxi G\u00f3mez Gallego.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.youtube.com\/@safecreative\">No te pierdas el canal de Safe Creative en Youtube.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En este episodio charlamos con Erik Oz, consultor, formador y autor especializado en branding, comunicaci\u00f3n, cultura pop e industria musical. <\/p>\n","protected":false},"author":4,"featured_media":15770,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[12,311,49],"class_list":["post-15767","post","type-post","status-publish","format-standard","has-post-thumbnail","category-podcast","tag-derechos-de-autor","tag-marketing","tag-musica"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15767","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/comments?post=15767"}],"version-history":[{"count":2,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15767\/revisions"}],"predecessor-version":[{"id":15771,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15767\/revisions\/15771"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media\/15770"}],"wp:attachment":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media?parent=15767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/categories?post=15767"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/tags?post=15767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}