{"id":15490,"date":"2026-05-12T12:00:00","date_gmt":"2026-05-12T10:00:00","guid":{"rendered":"https:\/\/www.safecreative.org\/tips\/es\/?p=15490"},"modified":"2026-05-12T10:35:56","modified_gmt":"2026-05-12T08:35:56","slug":"ep-138-retos-del-periodismo-frente-a-la-ia-generativa","status":"publish","type":"post","link":"https:\/\/www.safecreative.org\/tips\/es\/ep-138-retos-del-periodismo-frente-a-la-ia-generativa\/","title":{"rendered":"Ep.138 Retos del periodismo frente a la IA generativa"},"content":{"rendered":"\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/1RLGnGqnEP7bv0RPWAARGe\/video?utm_source=generator\" width=\"624\" height=\"351\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<p>El descenso generalizado del tr\u00e1fico desde buscadores en los dos \u00faltimos a\u00f1os, que oscila entre el 22% en los medios con m\u00e1s de 100.000 p\u00e1ginas vistas diarias&nbsp;y el 60% para los medios con menos de 10.000 p\u00e1ginas esta poniendo en jaque a miles de periodistas freelance, medios de comunicaci\u00f3n y agencias ante la IA generativa que se apropia de la creaci\u00f3n de estos profesionales.<\/p>\n\n\n\n<p>\u00bfEn qu\u00e9 punto nos encontramos? Hoy en ProCreative analizamos esta situaci\u00f3n gracias al\u00a0art\u00edculo de <a href=\"https:\/\/www.safecreative.org\/tips\/es\/el-uso-de-contenidos-periodisticos-ante-la-ia-generativa\/\">Ana Delgado Amigot<\/a>, en nuestra web.<\/p>\n\n\n\n<p>Suscr\u00edbete para escuchar el p\u00f3dcast completo en <a href=\"https:\/\/www.ivoox.com\/podcast-procreative_sq_f11548472_1.html\">Ivoox<\/a> y <a href=\"https:\/\/open.spotify.com\/show\/3ZEGmVf8y9oqiF09n7oajP?si=a4a19c6741564696\">Spotify<\/a>.<br>Producci\u00f3n y locuci\u00f3n: Iv\u00e1n Patxi G\u00f3mez Gallego.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.youtube.com\/@safecreative\">No te pierdas el canal de Safe Creative en Youtube.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La ca\u00edda del tr\u00e1fico desde buscadores por la IA generativa amenaza a periodistas freelance, medios y agencias que ven apropiado su trabajo.<\/p>\n","protected":false},"author":4,"featured_media":15491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[33],"class_list":{"0":"post-15490","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-podcast","8":"tag-inteligencia-artificial"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/comments?post=15490"}],"version-history":[{"count":1,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15490\/revisions"}],"predecessor-version":[{"id":15492,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15490\/revisions\/15492"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media\/15491"}],"wp:attachment":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media?parent=15490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/categories?post=15490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/tags?post=15490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}