{"id":15361,"date":"2026-05-05T12:00:00","date_gmt":"2026-05-05T10:00:00","guid":{"rendered":"https:\/\/www.safecreative.org\/tips\/es\/?p=15361"},"modified":"2026-05-05T12:19:06","modified_gmt":"2026-05-05T10:19:06","slug":"ep-137-taylor-swift-detiene-el-registro-de-la-marca-swift-home","status":"publish","type":"post","link":"https:\/\/www.safecreative.org\/tips\/es\/ep-137-taylor-swift-detiene-el-registro-de-la-marca-swift-home\/","title":{"rendered":"Ep.137 Taylor Swift detiene el registro de la marca \u00abSwift Home\u00bb"},"content":{"rendered":"\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/52hOaSD2b3f69Qyqq3wVZl\/video?utm_source=generator\" width=\"624\" height=\"351\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<p>Taylor Swift ha frenado en Estados Unidos el intento de registrar la marca \u00abSwift Home\u00bb para vender productos del hogar. \u00bfPor qu\u00e9 su equipo legal entendi\u00f3 que ese nombre pod\u00eda aprovecharse de su fama?, \u00bfqu\u00e9 papel jug\u00f3 el dise\u00f1o del logotipo en esta disputa? y \u00bfqu\u00e9 dice todo esto sobre el control que la artista ejerce sobre su marca?<\/p>\n\n\n\n<p>Este episodio es solo la punta del iceberg de un imperio de propiedad intelectual sin precedentes en la m\u00fasica moderna. Taylor Swift no deja nada al azar: tiene registrados su nombre, sus iniciales, los t\u00edtulos de sus \u00e1lbumes y hasta fragmentos espec\u00edficos de sus letras de canciones.<\/p>\n\n\n\n<p>En total, la artista ostenta m\u00e1s de 300 marcas comerciales registradas tanto en territorio estadounidense como en otros mercados internacionales<\/p>\n\n\n\n<p>De todo ello hablaremos hoy aqu\u00ed, en ProCreative.<\/p>\n\n\n\n<p>Suscr\u00edbete para escuchar el p\u00f3dcast completo en&nbsp;<a href=\"https:\/\/www.ivoox.com\/podcast-procreative_sq_f11548472_1.html\">Ivoox<\/a>&nbsp;y&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/3ZEGmVf8y9oqiF09n7oajP?si=a4a19c6741564696\">Spotify<\/a>.<br>Producci\u00f3n y locuci\u00f3n: Iv\u00e1n Patxi G\u00f3mez Gallego.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.youtube.com\/@safecreative\">No te pierdas el canal de Safe Creative en YouTube.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Taylor Swift frena la marca Swift Home y refuerza el control legal sobre su nombre, letras, \u00e1lbumes y poderoso imperio de propiedad intelectual.<\/p>\n","protected":false},"author":4,"featured_media":15362,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[146],"class_list":{"0":"post-15361","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-podcast","8":"tag-marcas"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/comments?post=15361"}],"version-history":[{"count":5,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15361\/revisions"}],"predecessor-version":[{"id":15428,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/posts\/15361\/revisions\/15428"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media\/15362"}],"wp:attachment":[{"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/media?parent=15361"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/categories?post=15361"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.safecreative.org\/tips\/es\/wp-json\/wp\/v2\/tags?post=15361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}